To be eligible for admission to a 3-year Bachelor of Commerce
(B.Com) degree program in colleges affiliated with Sant Gadge Baba Amravati
University, a student typically needs to have successfully completed their
Higher Secondary Certificate (HSC) in either the science or commerce field and
maintained a consistent academic record throughout their educational career.
By the successful completion of the Course, the student will
be all set to face the exam with confidence and with proper preparation of the
course, student can ace the results.
1. To understand the various Concept of Marketing Management and Marketing Mix.
2. To understand the Concept of Product, Branding and new product development.
3. To understand the concept of Pricing Polices and pricing mix strategies.
4. To understand Marketing Channel and its Co-operation.
5. To understand the concept of Promotion and its tools.
C2304 - BCOM 2 SEMESTER 3 MARKETING MANAGEMENT (CBCS)
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